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MetaFit

Marketing & content

MetaFit — approved project example

MetaFit selected creative work from the approved project material.

Building an activewear brand through content

We have partnered with MetaFit since January 2025, combining social strategy, Instagram and TikTok management, content production and performance reporting. The ongoing work has expanded into seasonal promotions and creator collaborations, with regular reviews guiding what we produce next.

The challenge

Our July 2025 strategy review identified a need for clearer product storytelling and a more consistent visual direction. MetaFit’s content needed to show how its gymwear fits into everyday fitness routines and give people a reason to explore the range.

MetaFit selected project application

What the work delivers

Reporting windows and results

ODJTECH reports recorded 46,527 Instagram views and 931 profile visits for August 2 to August 31, 2025, compared with 57,800 views and 1,048 profile visits for September 1 to September 30, 2025. That is an increase of 24.2% in views and 12.6% in profile visits. The comparison includes paid and organic activity.

August 2026’s monthly recap recorded 9.2K views, up 17% from July, with 45% of views from non-followers. A separate 30-day Insights snapshot recorded 10,533 views, 324 profile visits and 32 bio-link taps. These are different reporting windows and are shown separately.

With only two net followers added in the Insights snapshot, the next focus is turning discovery into stronger audience growth and enquiries through clearer product messaging and calls to action. These figures measure visibility and interest; they are not sales or revenue results.

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© 2026 ODJTECH Multimedia Ltd. All rights reserved.

Have a project in mind?

© 2026 ODJTECH Multimedia Ltd. All rights reserved.

Have a project in your mind?